Tuesday 6 March 2012

Enterprise Task 4: Who else is out there - how good are they?

Effektive
effektivedesign.co.uk



Effektive are a young & established design and ideas studio based in Glasgow. They have a clear passion for what they do as their work is usually relevant to what their clients want, well considered and engaging. They keep things simple with their approach as they aim to develop strong long-term relationships with their clients. They listen, learn, understand and simplify to deliver design to them that adds value to their businesses.

Strengths: They are an ideas lead studio with a very nice, simple approach to their designs that works very effectively with what ever they produce.

Weaknesses: They are based in Glasgow - this could possibly limit their client base due to the location of someone being simply too far away to be able to work with.

Opportunities: The work that they produce is outstanding, and is a standard in which I hope to achieve one day. Possibly collaborations with this studio through things such as visits and placements would be great opportunities.

Threats: They are a well established and well known studio so they most likely have tonnes of other students contacting them daily.


Them
them.co.uk



Them is a studio based in London that was formed in 2007. They believe that the process of a brief can be fulfilling and enjoyable, and aim so that everyone who works for them enjoys it. Their portfolio is spread across different sectors as they believe that this is what keeps the creativity and the challenges fresh. They have experience with actually 'being clients', they understand that the service they actually provide and the delivery is paramount. They work intelligently with every brief they receive and aim to over deliver with what they do, combining academic rigour with common sense.


Strengths: All of their team have a strong experience behind them which they are now using to untilise what it is they do to ensure that they do it as effectively as possible and pushing something as far at it will go. They also work within different sectors allowing them to be creative with many different aspects of design, rather than just focusing on one.

Weaknesses: Their studio is based in London, which would mean that they have quite expensive overheads on them.

Opportunities: So because they do work across different sectors, it could mean that there are more possibilities of them liking your work as they are open and continuously exposing themselves to everything that is going on in the design world.

Threats: Although working across many sectors is a good thing in terms of keeping things fresh, they could eventually spread themselves too wide and loose focus on what it is they set out to achieve in the first place.  

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